Media Mention : My Op Ed is out on the South Asian Herald
8 Nov 2025
|https://southasianherald.com/embrace-your-c
My op-ed on the South Asian Herald is out! I wrote about why we decided to completely dump the size tag — and what that meant for women who never felt “seen” by sizing charts.
Time & Location
8 Nov 2025
https://southasianherald.com/embrace-your-c
About the event
Media Mentions: Op-Ed – South Asian Herald
Published In: South Asian Herald
Feature Title: Embrace Your Curves: Why My Startup Dumped the Size Tag
My Contribution: I authored an op-ed sharing the story behind my brand’s bold decision to eliminate size charts entirely , a move rooted in inclusivity and a deep understanding of the diverse Indian body type.
Key Insights Shared: I explored how traditional sizing systems often make women feel excluded or uncomfortable, and how custom-fit clothing can empower them to embrace their natural shape. The piece highlights body positivity, representation, and the importance of designing for real people, not arbitrary measurements.
Impact: This feature establishes me as a voice in the movement toward size inclusivity and conscious fashion — positioning me not just as a founder but as an advocate reshaping how women experience fit and confidence.